Beijing Watch | CEO Mocks Students' Job Dreams, Sparks National Fury

2026-06-11 09:00
A young woman scrolls her phone at a shopping mall in Beijing, with a banner promoting positive attitudes visible in the background. (AP)
A young woman scrolls her phone at a shopping mall in Beijing, with a banner promoting positive attitudes visible in the background. (AP)

What was billed as a career guidance talk at one of China's most prestigious universities turned into a viral spectacle — and an accidental mirror held up to the country's deepest anxieties about work, wealth, and the future.

On June 3, Zhang Xiaolong (張小龍), CEO of Fenbi Education Technology (粉筆科技) — a Beijing-based vocational training group founded in 2015 that has grown into China's leading civil service exam prep platform, with over 7,000 employees and more than 150 learning centers spanning 36 provinces and cities — took the stage at Renmin University of China's School of Philosophy. He was there, ostensibly, to offer career planning advice. Instead, he delivered a 15-minute breakdown that set Chinese social media ablaze and ignited a national conversation that has yet to die down.

How a Career Talk Became a Public Relations Catastrophe

Zhang arrived with a reframed agenda. Before speaking, he quietly changed his topic to "Career Planning in the Age of AI" — a pivot away from his firm's bread-and-butter subject. He opened by painting a bleak picture of the job market: civil service recruitment quotas are shrinking, applicant numbers are rising, and the odds of landing a government post are worsening by the year.

His proposed solution? Trade stocks.

"Ideally trade tech stocks, better yet trade US stocks, and best of all drag the whole family into stock trading together," Zhang told the room. He then proceeded to showcase his own portfolio performance: last month, he said, he had deployed 80 million yuan into AI supply chain equities and pocketed a 53 million yuan return in a single month. He added, with apparent satisfaction, that he was sharing this "mainly to show off."

The audience of philosophy students was unmoved.

What followed, captured in recordings that circulated widely online, was a rapid unraveling. Zhang began swearing at the students, repeating variations of "you're terrible, truly terrible" and "you deserve not to find work — society shouldn't give you jobs." He declared that pursuing a civil service career amounted to "freeloading while waiting to die," before concluding: "I'm done. My time is extremely valuable, and I don't like you." He walked off the stage.

Both Zhang and Fenbi Education Technology subsequently issued public apologies. Zhang acknowledged he had "lost it," attributing his outburst to feeling dismissed and disrespected while sharing his AI and investing experiences. He said his ego had taken a blow. He apologised for his language — but pointedly did not retract his assessments of the job market or the investment logic of the AI era.

Crowds queuing to sit civil service exams in Wuhan. (File photo, China News Service)

Why Stock-Market Wealth Means Nothing to China's Graduating Class

The backlash was swift and fierce, and its intensity illuminated just how wide the gulf has grown between China's business elite and the generation they presume to advise.

For the philosophy students in that lecture hall, Zhang's investment returns were not inspiring — they were alienating. A person with 80 million yuan in starting capital discussing monthly returns inhabits a different financial universe from a new graduate who may not yet have secured a first job. One student who claimed to have been present wrote on Xiaohongshu: "When he sneered at us for freeloading while waiting to die, I equally sneered at him for mistaking speculation for ability, and taking smug satisfaction in money won through gambling."

The average starting salary for Shanghai graduates this year is approximately NT$21,168 — a figure that makes 53 million yuan in monthly stock gains not a model to emulate, but an abstraction from another world.

Zhang belongs to a generation of Chinese entrepreneurs shaped by three decades of breakneck economic expansion — figures who absorbed the lesson that determination and risk-taking yield rewards, and who have since treated their own trajectories as universal blueprints. That framework has quietly expired. Today's young Chinese contend with elevated property prices, intensifying job competition, and a slowing pace of social mobility. The narrative of wealth through individual hustle has lost much of its grip.

The average starting salary for Shanghai graduates this year is approximately NT$21,168. Pictured: a job fair at a Chinese university. (Internet)
The average starting salary for Shanghai graduates this year is approximately NT$21,168. Pictured: a job fair at a Chinese university. (Internet)

The Civil Service Exam as a National Safety Net

To understand why Zhang's remarks landed so badly, it helps to understand what the civil service exam now represents in Chinese society.

For the better part of two decades, the dominant social ideal in China was the entrepreneur: bold, risk-tolerant, and self-made. That ideal has been quietly displaced. Today, stability is the aspiration that commands the most respect among young Chinese — and nowhere is that shift more visible than in the explosive growth of civil service exam registrations.

According to official Chinese data, national exam registrations have hit record highs in recent years, with some sought-after positions drawing thousands of applicants per vacancy. The exam is no longer merely a career path; for many families, it has become the primary hedge against an uncertain future. Sitting the exam is rational behaviour in an environment where white-collar job growth has stalled, graduate numbers keep climbing, and artificial intelligence is visibly reshaping the demand for labour across industries.

There is something to Zhang's underlying argument. Economists and employment researchers have noted that excessive concentration of talent in the state sector risks distorting how skills are allocated across the economy and dampening conditions for innovation. His warning that students should not stake everything on clearing the civil service exam is not baseless.

But his delivery obliterated any value the message might have had — and his proposed alternative, stock speculation funded by capital that most of his audience will never possess, made the disconnect complete.

Fenbi CEO Zhang Xiaolong promoted AI-era investment opportunities, publicly urging students to "ideally trade tech stocks, better yet trade US stocks." (AP)
Fenbi CEO Zhang Xiaolong promoted AI-era investment opportunities, publicly urging students to "ideally trade tech stocks, better yet trade US stocks." (AP)

AI Is Widening the Divide Between China's Elite and Its Youth

Zhang repeatedly insisted that artificial intelligence is transforming the future, and that mastering AI tools and investment thinking matters more than chasing government employment. He is far from alone in holding this view among China's entrepreneurial class.

What the episode exposed, however, is that this belief increasingly belongs to one side of a deepening social fracture.

On one side stand entrepreneurs, investors, and technology professionals who see the AI revolution as a generator of fresh wealth. On the other stand the young people who will actually live through that revolution — and who are more immediately concerned with whether AI will eliminate their job prospects before they have had the chance to build any. For them, AI's most tangible near-term effect is not opportunity but displacement.

The Zhang Xiaolong episode went viral not because it was unusual, but because it was unusually candid. His contempt for the students' career choices articulated what many members of China's business class quietly believe — and the students' defiant response reflected a growing refusal to accept that framework.

As more young Chinese conclude that seeking a stable government job is the rational choice in the present environment, the question worth asking is no longer why they are pursuing security. It is whether this society can still generate enough opportunities that are genuinely worth the risk of pursuing.


You've read it. Now join the conversation — follow us on X,  Facebook and IG. Editor: Penny Wang

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